SixTwentySix is happy to announce the signing of Iranian-American director Arrad to its illustrious roster of expertise. He might be solely repped by the studio for commercials and music movies.
Born and raised in Los Angeles, Arrad’s affinity for movie and media started at a younger age. Fueled by the ability of filmmaking, he has been professionally directing and producing movies for a few of the leisure world’s largest superstars for the reason that age of 17, together with Tyga, Nicki Minaj, Anitta, Missy Elliott, The Child LAROI, Jhene Aiko, Latto, Marshmello, Lil Wayne, J Balvin, amongst many others. A two-time back-to-back VMA nominee for “Greatest Hip-Hop” video for Polo G’s “Rapstar” and Latto’s “Huge Power,” in addition to garnering a win for GRM Each day’s Video of the 12 months for Aitch x AJ Tracey’s “Rain,” Arrad is likely one of the present technology’s most enthralling and in-demand directorial abilities.
Charming and daring in the best way he shapes a undertaking’s narrative or storyline, Arrad’s standout physique of labor is one which encapsulates and reveals a particularly photographic, editorial type. A passionate and meticulous director, Arrad prioritizes ensuring the expertise he works with feels good about themselves and the best way they give the impression of being. He takes nice care in assuring his expertise is feeling their finest and pays scrupulous, specific consideration to how he’s casting the appropriate gentle on them, capturing them on the appropriate lens, and figuring out the appropriate angles. Guaranteeing each little bit of element is fastidiously organized in the direction of how their look on digicam is enriched is instrumental to the colourful, alluring work he produces.
“Off the bat, SixTwentySix felt proper as a result of their objectives are very aligned with my very own, and all of us have our fingers on the heartbeat of at the moment’s zeitgeist,” reveals Arrad on signing with the artistic studio and manufacturing firm. “They remind me of myself – decided, relentless, and craving to be the very best in our area.”
“We’re thrilled to welcome Arrad to the SixTwentySix directorial roster for industrial and music video illustration,” shares Jake Krask, SixTwentySix Companion and Managing Director. “Arrad brings excessive idea, extremely technical creativity that permits a breath of contemporary air to each undertaking.
“You can’t miss his polished cinematic type and lavish manufacturing design,” provides Austin Barbera, SixTwentySix Companion and Govt Producer. “As we proceed to develop as a artistic studio, Arrad felt like a necessary and pure addition to the roster. We couldn’t be extra excited to be working with Arrad whereas he continues to advance his profession.”
Upcoming, one among Arrad’s private initiatives at the moment in post-production is a strong visible in regards to the ongoing girls’s freedom rights and humanitarian disaster in Iran.
The quick movie that includes an authentic piece of spoken phrase written by Arrad himself, is in response to the protests at the moment occurring sparked by the tragic and unspeakable dying of 22-year outdated Iranian lady, Mahsa Amini, after the nation’s morality police arrested her for not carrying the hijab correctly. Arrad’s piece will characteristic a full feminine solid and notable Iranian abilities, shining a extra intense gentle on illuminating the current unjust occurring to Iranian girls on a regular basis of their lives and the indescribable brutality they’re presently dealing with with authorities authorities. In 2023, Arrad may also have a significant undertaking debuting for a number one OTT community platform.